LeBron James and Luka Doncic Hit AI Betting App With Cease-and-Desist Letters Over ‘Unauthorized Use’ of Likeness

Two NBA superstars have hit an artificial intelligence sports betting app with cease-and-desist letters after an ad used their likenesses without permission. LeBron James and Luka Doncic sent the letters to PlayVision Inc., the company behind the Bron AI app, reports Front Office Sports. James, through attorney…
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